Berlin, 18.01.2024 – Grupo Viajes El Corte Inglés, a leading company in holiday travel, corporate travel, and event management, has recently entered into a strategic partnership with GIATA that marks a significant step towards transforming the landscape of the travel industry. This partnership will bring more efficiency, enhanced data management, and a better user experience for Grupo Viajes El Corte Inglés' client base.

With over 1,500 agencies in Spain and 1,171 international branches, the group has expanded across multiple subsidiaries, including Utópica, Logitravel, Tourmundial, Club de Vacaciones, Smytravel, Contigo, Tourenia, Traveltool Partners, Smyrooms, Passengy, Muchosol, and VECI Group Tech.

At the heart of this partnership is the implementation of GIATA's interface - Room Type Mapping. This dynamic solution is designed to match and group inconsistent information from various integrated content providers. For Grupo Viajes El Corte Inglés, this means structuring data in a way that significantly reduces error payloads and enhances the display and sale of room types.

Grupo Viajes El Corte Inglés will benefit from a streamlined and structured data management system. This not only reduces errors but also enhances the overall accuracy of information presented to customers. The adoption of Room Type Mapping also enables Grupo Viajes El Corte Inglés to minimize the traffic associated with sending and receiving availability requests.

Moreover, by leveraging GIATA's solution, Grupo Viajes El Corte Inglés strives to maximize efficiency leading to an improved customer experience. The refined presentation of room types ensures that travelers receive accurate and relevant information, contributing to their overall satisfaction.